Assistant Manager / Manager, Business Analytics (Bank)

Responsibilities

• Perform data analytic, business planning & customer value management for retail banking business
• Perform customer behavioral analysis and evaluation, channel analysis, development and maintenance of propensity models for cross-selling and retention, marketing campaign management as well as business report compilation.
• Identify business opportunities by performing the in-depth analysis for increasing the customer value through improved targeting and customer experience among various channels
• Work closely with business and channel teams on campaign management including campaign design and evaluation
• Lead the team to compile business performance monitoring reports

Requirements

• Degree holder or equivalent
• Minimum 5 years in business / data analysis, preferably in Banking/ Financing industry
• Proficiency in statistical tools, database software such as Python, Spark, SAS, SQL, MS-Access, Excel.
• Good understanding of products and services in retail banking like credit card, lending.  Knowledge in other banking products also be considered.
• Strong in people management and presentation skills
• Good command of written and spoken English and Chinese
• With relevant knowledge in Tableau is an advantage