Content Manager - Global Private Banking Content Manager - Global Private Banking …

in Hong Kong
Permanent, Full time
Be the first to apply
Not Specified
in Hong Kong
Permanent, Full time
Be the first to apply
Not Specified

The health and safety of our employees and candidates is very important to us. Due to the current situation related to the Novel Coronavirus (2019-nCoV), we’re leveraging our digital capabilities to ensure we can continue to recruit top talent at HSBC.  As your application progresses, you may be asked to use one of our digital tools to help you through your recruitment journey.  If so, one of our Resourcing colleagues will explain how our video-interviewing technology will be used throughout the recruitment process and will be on hand to answer any questions you might have.

Some careers open more doors than others.

If you’re looking for a career that will unlock new opportunities, join HSBC and experience the possibilities. Whether you want a career that could take you to the top, or simply take you in an exciting new direction, HSBC offers opportunities, support and rewards that will take you further.

HSBC Private Bank seeks to be the leading international private bank for business owners and their families. It provides clients with wealth, business and family succession solutions in the largest and fastest growing markets around the world. At HSBC Private Bank, we put our clients at the centre of everything we do.

We are currently seeking a high calibre professional to join our team as a Content Manager.

Principal Responsibilities

  • Formulate and master content production across multiple functional areas, driving weekly, monthly and quarterly delivery, branding and external marketing of CIO publications
  • Manage production process and oversee the publishing operations and control content production schedules
  • Support Investment Outlook planning, sourcing of speakers, event flow and content delivery in both traditional and digital formats
  • Support Director, Investment Content Strategy Asia, to improve operational efficiency and effectiveness of the regional content production and distribution process
  • Work with the global and regional Marketing Teams and third-party vendors to deliver professional layout and look and feel in CIO publications and investment narratives to ensure brand consistency
  • Work with both internal and external vendors to prepare formatted client-friendly publications and marketing materials that adhere to HSBC Global Brand Guidelines
  • Coordinate and drive both English and Chinese content management and distribution process via traditional and digital tools
  • Work with both internal and external vendors to prepare formatted client-friendly publications and marketing materials that adhere to HSBC Global Brand Guidelines
  • Support Investment Product Group Asia teams to work on Chinese content management projects and digital content distribution through various distribution platforms
  • Assist in development of Global Private Banking website in English, Traditional and Simplified Chinese
  • Assist the development and production of videos and multimedia deliverables including podcasts, videos, vlog
  • Coordinate and drive Chinese productions and distribution of multimedia outputs for onshore Chinese clients 
  • Seek new approach to enhance the effectiveness of multimedia output delivery
  • Responsible for ad-hoc translation of investment contents into Chinese and scripting of investment narratives in both Simplified Chinese and Traditional Chinese
  • Support Investment Product Group Asia teams to work on multimedia delivery
  • Support Asia CIO Office to vet outsourced projects for vendors
  • Manage vendors on day-to-day basis to ensure quality and timeliness of deliverables
  • On-boarding of new vendor to ensure cost-efficiency of projects
  • Optimise internal and external project management workflow to streamline the overall process
  • Manage yearly vendor budget, provide insights and suggestions on how to make the best use of budget


  • Proven work experience as content manager, marketing and communications or relevant role
  • Over 5 years of experience in content management and marketing and communications
  • University degree in Business, Marketing, Communications or relevant field
  • Strong competencies in content optimisation, marketing including both traditional and digital and vendor management
  • Strong competencies in Chinese and English, both spoken and written
  • style="font-size:14px;">A team player, organised, reliable, attention to details and adaptive to changes

To be considered for this role, the relevant rights to work in Hong Kong is required.

You’ll achieve more when you join HSBC.

HSBC is committed to building a culture where all employees are valued, respected and opinions count. We take pride in providing a workplace that fosters continuous professional development, flexible working and opportunities to grow within an inclusive and diverse environment. Personal data held by the Bank relating to employment applications will be used in accordance with our Privacy Statement, which is available on our website.

Issued by The Hongkong and Shanghai Banking Corporation Limited.

Company Overview

HSBC is one of the world’s largest banking and financial services organisations. Our global businesses serve more than 40 million customers worldwide through three global businesses: Wealth and Personal Banking, Commercial Banking, Global Banking & Markets. Our network covers 64 countries and territories in Europe, Asia, the Middle East and Africa, North America and Latin America.

We aim to be where the growth is, connecting customers to opportunities, enabling businesses to thrive and economies to prosper, and ultimately helping people to fulfil their hopes and realise their ambitions.

Whether you are looking for a first job or taking the next step in your career, we offer many ways for you to achieve your ambitions. Come and work with us and you'll have opportunities to build connections with colleagues and customers worldwide and help build the bank for the future.

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