A multinational banking group is hiring a skilled marketing professional to manage the daily operations of an interactive customer community. This community provides customers with an online platform to exchange their banking experiences and co-create banking journeys with the bank to best meet their needs.
Responsibilities
- Reviewing posts and comments published in the community by members on a daily basis
- Responding to customer posts and answering simple, unauthenticated inquiries
- Staying alert to incidents and complaints and escalating them as appropriate
- Sharing engaging posts related to banking topics on behalf of the bank
- Compiling a monthly newsletter with a member activity dashboard
- Creating engagement activities to maintain member interest and participation
- The candidate may be required to work specific hours on weekends and public holidays based on business needs.
Requirements
- University degree holder
- Excellent communication skills in both verbal and written Chinese and English
- Have good understanding of social media trends and popular culture, with a good sense of humor
- Good analytical skills and attention to detail
- Prior experience in banking or social media content management is an advantage
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