For Recruiters

Marketing and Branding, Team Head

Captar Partners
Hong Kong
Posted 3 days ago Permanent HKD80000 - HKD85000 per month
Our client is a sizable financial service institution in Hong Kong. To cope with their business strategies, they are hiring a Marketing and Branding Team Head.
This new opportunity is ideal for those who have extensive experience in the integrated marketing sector and want to step up in their career ladder. Interested parties with relevant experience are encouraged to apply.

Responsibility
  • Plan, develop and implement company’s ATL and BTL marketing communications campaigns and programmes to achieve business growth
  • Design and execute branding initiatives to enhance company’s brand image and effectively delivery their brand message to their respective distribution channels
  • Formulate strategies for company’s brand awareness, customer acquisition and retention
  • Collaborate with departments within the company for effective and timely campaign roll-out
  • Carry out market research and customer feedback to support product optimization
Requirement
  • Bachelor’s degree in Marketing / Communications / Management or relevant disciplines
  • 12-15 years’ of experience in Marketing / Branding / Business Management / Communications or other relevant experience
  • Banking / FI / Insurance industry experience is preferred
  • Candidates with experience or knowledge in MPF or Pension products has an added advantage
  • Candidates with app portal experience also has an added advantage
  • Good people management and leadership skills
Job ID  BH-701
ABOUT COMPANY
Hong Kong
HR & Recruitment
With offices in China, Hong Kong, Singapore, Japan, and USA, Captar Partners is a world class recruitment service provider across multi-disciplinary w...
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